To become a Grand Master of Memory–fewer than 100 in the world can claim that title–you need to satisfy each of the following in competitions approved by the World Memory Sport Council:

• Memorize the order of 10 decks of cards in 60 minutes.

• Memorize 1,000 random digits in 60 minutes.

• Memorize the order of one deck of cards in less than two minutes.

Ed Cooke first hit this trifecta when he was 23. He later came to international attention when he coached journalist Joshua Foer from ground zero to U.S. Memory Champion in one year, a feat chronicled by Foer in the best-seller Moonwalking with Einstein. To win that championship, Foer had to memorize 120 random digits in five minutes, successfully commit to memory the first and last names of 156 strangers within 15 minutes, and (last but not least) memorize a shuffled deck of cards in less than two minutes.

Ed has memorized a shuffled deck of cards in competition in 43 seconds. Of all memory feats, none is a more compressed act of mental athleticism.

I asked him if he’d open the kimono and explain his method, and he very graciously agreed.

It takes around four hours to get comfortable with Ed’s best-of-breed system. With a little practice, you’ll be a third of your way to becoming a Grand Master.

(Im)practically speaking, it’s just freaking amazingly cool. Few people in the world can pull it off, and that’s reason enough to take a weekend or slow evening to try. Instead of watching another bad movie, you can become one of the memory illuminati.