I’ve been eating Maui Nui Venison for the past three years, and there’s no going back. During SXSW, I ate their sugar-free venison sticks every day as my on-the-go protein. My pantry and freezers are full of Maui Nui Venison, and I restock every month. Why? (1) If I combine it with even a little exercise, I drop body fat unbelievably quickly. (2) It tastes delicious and isn’t gamey at all. (3) Ethically, I feel great about Maui Nui protein, as axis deer are an invasive species on Maui, where their population needs to be managed in order to protect vulnerable ecosystems. The damage from overpopulation looks like wildfire damage and even disrupts coral systems with runoff.

Harvested using stress-free methods, Maui Nui’s fresh venison is clean-tasting, tender, and one of the most nutrient-dense meats on the planet. A recent analysis concluded that Maui Nui venison contained twice the antioxidants, 8x the healthy fats, and 53% more protein per calorie vs. grass-fed beef. Maui Nui is a near daily go-to for me, both as a supplement to my daily diet (with broth, jerky snacks, etc.) and through main courses (via their fresh-meat subscription program). I fell in love with this company so much that I ended up investing, which is rare.